Monday, March 4, 2013

Tampon subscription startups boom as women seek to ease their 'time of the month' pain

helloflo

Naama Bloom has never been quite satisfied with the way tampons are sold. "For some reason, it's just something that drives me crazy," she told The Verge. "First of all, the product packaging is wrong — if you need overnight pads, you have to buy a whole box that's going to last you all year. It seems so simple to just create a multi-pack that actually makes sense."


That’s what she decided to do. Today Bloom is launching HelloFlo, a monthly subscription service for tampons. Subscription services are getting pretty popular — there’s one for cosmetics, doggie treats, underwear, condoms, you name it — and what could be more fitting than a monthly subscription for a monthly need? A steady subscription ensures a woman is never...


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via The Verge - All Posts http://www.theverge.com/2013/3/4/4035188/tampon-subscription-service-launches

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