Marketers need to know a lot about you in order to tailor online ads toward your interests. If you've ever wondered just how much they have on you, you may be in luck: Acxiom, one of the largest data harvesters around, is opening up its trove of details to allow individuals to see what it knows about them. According to the New York Times , that information can include details on race, gender, occupation, ownership of homes, land, and vehicles, an estimated household income, what you like to buy, and what you like to do.
via The Verge - All Posts http://www.theverge.com/2013/9/4/4694910/acxiom-launches-about-the-data-reveals-consumer-ad-tracking-details
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