Wednesday, November 6, 2013

Microsoft's anime-inspired Internet Explorer ad is its best yet


Microsoft has been on a tear with its ad campaigns lately. While no one would say its since-pulled ad attacking the iPhone 5S and 5C was prizeworthy, more recent spots for the Surface 2 that eschew dancing girls for actual product features and an Xbox One ad that nails the company’s next-gen vision have proven more successful. This recent Internet Explorer short, featuring what we can only guess is an anime personification of an IE superheroine, doesn’t hit any nails squarely on the head, but it’s certainly more fun than most of what Redmond has put out in recent months.


This spot, titled "Internet Explorer: The Anime," stars internet freedom fighter Inori Aizawa. Set in the kind of dystopian world you’d find in Akira, Inori...


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via The Verge - All Posts http://www.theverge.com/2013/11/6/5073934/microsofts-anime-inspired-internet-explorer-ad-is-its-best-yet

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