The next Star Wars finally has a name — Episode VII: The Force Awakens . Sure, people may beef with the title, but honestly, it could have been titled anything and I'd have been on board. Why? Because Disney and J. J. Abrams set the title in one of my all-time favorite typefaces, ITC Serif Gothic. The most significant film franchise from my childhood has just become inextricably linked to the design crush of my youth. And it’s even a nice nod to the Star Wars history, which used the font in...
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