Listening to anything in the car is more or less a communal experience. Someone puts something on — the radio, a playlist, a podcast — and everyone else in the car can either listen along or put on headphones. That means if you want to enjoy something of your own on that new aftermarket audio system your friend won't shut up about, you'll have to wait. Harman wants to help change that by building what it calls Individual Sound Zone (ISZ) technology into cars, letting you listen to what you want without hearing what's playing in everyone else's speakers.
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