Wednesday, September 2, 2015

Hulu is introducing an ad-free subscription tier

Hulu is finally joining competitors Amazon and Netflix in offering ad-free video streaming, albeit at an extra cost to ad-averse subscribers. As reported by The New York Times, the video streaming service is splitting its existing subscription service into two tiers: an ad-supported version that costs roughly $8/month, and an ad-free version that costs $12/month. (Its free version, also called Hulu, will continue to exist alongside its premium subscription options.) The split has been rumored for months, with a July Wall Street Journal report nailing both the potential price and release date of Hulu's ad-free tier.

The company's decision to split their premium business into two different options is arriving in the midst of a major drive...

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