Tuesday, January 6, 2015

Nvidia's plan for the car isn't as crazy as it sounds


The company that coined the term Graphics Processing Unit (GPU) at the turn of the century has been at the forefront of PC graphics cards for almost as long as they’ve existed. But at CES this week, Nvidia isn’t selling LED-embroidered, heatpipe-cooled GPUs; it’s pitching an all-encompassing vision of the future connected car. It doesn’t seem to make sense — and in its full, blooming, overreaching glory, it really doesn’t — but a more tempered, less ambitious version of the plan announced by Nvidia at CES actually makes perfectly good sense.


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