Last year was a busy one for Spotify. It hit 10 million paid subscribers. The company feuded with Taylor Swift over how much money she did or didn't make from streaming. And the company revamped its mobile app across all platforms.
But even with that redesign, the mid-year removal of the ability to preview 30-second clips on the 'Discovery' section left users clamoring for music discovery solutions. "We were pretty obsessed with that problem," Spotify product manager Miles Lennon tells me. After a year of work, the answer they came up with is a beautiful one called Touch Preview.
It's not a new section of the app, or a complicated algorithm. Instead, it's a subtle change to the user interface. It's also the first global preview...
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