The office for Pax Labs, the San Francisco company behind the stylish and popular Pax loose-leaf vaporizer, is located in the same building as the headquarters for Burning Man. Sometimes the two tenants have joint happy hours and the Burners help out with costumes. It's "a good cultural match for us," Sarah Richardson, Pax's director of communications said during a recent visit to the company. "They make us look conservative."
Richardson was sitting at a conference table puffing on Pax's newest product: a slim, rectangular e-cigarette called Juul. Seated around the table were the mechanical and electrical engineers behind Juul, including Pax's research scientist Chenyue Xing, who has a PhD in chemical engineering and experience with...
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