Wednesday, April 2, 2014

Say Ortiz: how Samsung got President Obama into a selfie


President Obama welcomed the Boston Red Sox — 2013 MLB world champions — to the White House yesterday. At one point during the ceremony, team captain David Ortiz snapped an impromptu selfie with Obama. Naturally the photo made its way to Twitter and has since been retweeted and favorited tens of thousands of times. To capture the moment, Ortiz turned to Samsung's Galaxy Note 3, which looked almost like a normal-sized phone in his hands. It turns out his smartphone choice was very deliberate (and sponsored).


Ortiz and Samsung signed an endorsement deal before the slugger's trip to DC, and the Galaxy Note 3 was provided to him as part of the promotional pact. Samsung insists it wasn't sure what photos would result, saying that it...


Continue reading…






via The Verge - All Posts http://ift.tt/1pP0RiQ

No comments:

Post a Comment