Perhaps the best way to explain Facebook's newest app is with bananas. One day, the fruits went from being plentiful snacks in Facebook's cafeterias and break rooms to the surprise stars of a crowd-sourced video made by its employees. People stepped away from their desks to capture short videos of bananas (or to be specific: "Mr. Banana") living life around the office like a human would. They'd walk down hallways holding the banana as if in first-person, or prop it up on desks and furniture. Anyone could get in on the phenomenon, collectively creating a saga that's silly but also fun. And the company hopes it will be compelling enough to lure people away from places like Snapchat and Vine.
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