Wednesday, February 27, 2013

Intel's creepy face-tracking takes cues from 'Minority Report' ads (hands-on)

Intel Face tracking

Face and eye tracking is slowly turning into a reality that could make it into malls and stores in the near future. At Mobile World Congress this week, Vodafone is demonstrating a vision of that reality in the form of an Intel-powered webcam and TV. The demo works by tracking the faces of people who walk by a TV advert. The system can determine how many times a user has gazed at the ad, their sex, and how long they've been watching the ad.





Faces on the screen will turn faces blue for male and pink for female, switching the ad on screen to match the individual. In my own test it worked well, clocking up the number of times I looked at the ad in question, but it didn't always pick up hairless individuals or those with blonde hair....


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via The Verge - All Posts http://www.theverge.com/2013/2/27/4035428/intel-webcam-tv-face-tracking-hands-on

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