Wednesday, February 27, 2013

Watch this: the amazing Oreo-separating machine

oreo separator

Cookie or creme? It's a question that's divided Oreo fans and households for decades, and it's at the center of a brilliant new ad campaign from the blue-boxed cookie maker. Released on the heels of the company's stellar Super Bowl campaign, the spot stars self-proclaimed "physicist" David Neevel — advertising creative and purported mastermind behind a complex machine that automatically removes divides and de-cremes any Oreo.


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via The Verge - All Posts http://www.theverge.com/2013/2/27/4035116/oreo-cookie-or-creme-ad-campaign-rube-goldberg-video

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