Mirrorless cameras like Sony's well-loved NEX series represent the fastest-growing segment of the photography market, but you wouldn't know it from looking at Nikon's latest financial report. The Japanese giant that has traditionally been at the forefront of camera innovation reports disappointing sales of its mirrorless models in Europe and the US.
Yasuyuki Okamoto, head of Nikon's Imaging team, explains to Reuters that in those regions "the ratio of mirrorless to SLRs hasn't grown at all, unlike in Asia, where it's quite popular with women because it's light." Alongside Canon, Nikon remains a firm favorite among buyers of fully fledged (and bulky) DSLRs, however neither company has yet managed to figure out how to reproduce that...
via The Verge - All Posts http://www.theverge.com/2013/8/8/4601178/nikon-mirrorless-struggles-q1-2013-report
No comments:
Post a Comment