After depicting iPhone users as zombies, Nokia is back again to take on Apple directly in its latest Lumia ad. The Finnish smartphone maker is now parodying Apple's "every day" ads that started airing in April to demonstrate the popularity of the iPhone. Nokia's ad kicks off with "everyday more photos are taken with the iPhone than any other phone," before the footage quickly reverses and a narrator announces "but at Nokia we prefer to build for quality, not just quantity." The ad mimics Apple's style closely, with similar music, narration, and a focus on customers taking photos. It includes side-by-side comparisons, and ends by claiming that "everyday, better photos are taken with Nokia Lumias than with any other mobile."
Nokia's...
via The Verge - All Posts http://www.theverge.com/2013/8/6/4593370/nokia-lumia-iphone-ad-apple-ignores-competitors
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