Wednesday, September 25, 2013

Time Warner CEO open to bundling online HBO subscription with broadband plans


Despite the rampant piracy of its shows and the proliferation of its streaming app across multiple devices, HBO has continued to rule out the possibility of an a la carte subscription for online viewers. However, the CEO of HBO's parent company said today that he's open to a broadband-only HBO option — provided that it's bundled with an internet subscription from a cable or satellite provider, that is. Deadline reports that Time Warner CEO Jeff Bewkes made the comments at the Goldman Sachs Communacopia Conference in New York, stating that the combination would be an "offer you can't refuse" and that "we see growth there for HBO in that."


Users of HBO Go currently need to have a standard subscription to HBO through their television...


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via The Verge - All Posts http://www.theverge.com/2013/9/25/4771454/time-warner-ceo-open-to-bundling-hbo-with-broadband-subscriptions

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