It's no secret that Netflix sees itself as a viable challenger to HBO, but the web-based company has so far declined to release viewership data to back up its claims. According to Bloomberg, however, Netflix may have already overtaken its rival in one key metric: paid US subscribers.
According to analysis from Needham & Co., it's likely that Netflix's paid US subscriber base reached 30 million by the end of September. That may be enough to overtake HBO, which has an estimated 28.7 million subscribers in the US, according to analysts at SNL Kagan. Averaging estimates from eight analysts, Bloomberg projects that Netflix likely reached 31 million US subscribers in the latest fiscal quarter.
via The Verge - All Posts http://www.theverge.com/2013/10/21/4861624/netflix-has-likely-overtaken-hbo-in-paid-us-subscribers-analysts-say
No comments:
Post a Comment