Yesterday's Apple results were fairly unsurprising, as the company beat Wall Street's Q4 estimates with a $7.5B profit on strong iPhones sales, flat iPad performance, and a steadily declining number of Macs. But on the call with analysts afterwards, Tim Cook continued what has become his most surprising new tradition as Apple's CEO: he explicitly discussed Apple's interest in new product categories.
"We see significant opportunities," he said, "in both current product categories and new ones."
That's the second time Cook has mentioned new product categories on an earnings call — in April, he teased a "lot more surprises in the works," including "the potential of exciting new product categories." And looking back over Cook's two years...
via The Verge - All Posts http://www.theverge.com/2013/10/29/5041410/tim-cook-and-new-apple-products-a-short-history
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