Friday, September 12, 2014

Inside Tumblr and the battle for net neutrality


It’s Wednesday afternoon on Tumblr, and the internet is in a perpetual loading state. Starting early in the morning, users have been greeted with a cluster of spinning wheels in place of the normal dashboard. “Make it stop,” says a button at the top. Click it, and Mark Ruffalo will explain to you in a video why the FCC (represented whimsically by stock footage of Santa Claus) needs to stop cable companies (a man in a sweater and hard hat) from slowing down the internet (an exploding Earth,...


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