Monday, February 2, 2015

We ran a Super Bowl ad... in Helena, Montana


So here's what happened.


I was at the airport waiting for my flight home from CES - exhausted, sick, and not a little partied out from a week in Vegas. Delirious, in other words. And as I waited to board, I watched and re-watched the latest video from our outstanding video team, in which 257 gadgets fly by in just three minutes, with Dieter narrating from Art in the Age of Mechanical Reproduction.


This is awesome, I thought. This is like a commercial for everything nerdy and wonderful and ambitious about The Verge.


So naturally I decided to email Jim Bankoff, the CEO of our company, and ask him to run the video as a Super Bowl ad.


In retrospect, I probably should have waited until the majority of my brain function had...


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