Friday, November 30, 2012

Details of Redbox's streaming strategy emerge as the rental service prepares to take on Netflix

Redbox 1 1024

Redbox has quietly been readying its Netflix streaming competitor for some time now, but it looks as though the service's big reveal may not be far off. GigaOm has uncovered a number of details surrounding Redbox Instant including subscription rates and devices you'll be able to watch content from when it does eventually launch. Though participation is currently limited to a small, invite-only group of beta testers, Redbox temporarily posted help files visible to anyone on the web that offer insight to its strategy.


Could the combination of streaming and kiosk rentals be a winning strategy?


Subscriptions will start at $6 per month (undercutting Netflix by a slim margin) and with that you'll gain unlimited access to Redbox's instant...


Continue reading…






via The Verge - All Posts http://www.theverge.com/2012/11/30/3710890/redbox-instant-streaming-details-leak

No comments:

Post a Comment