On a recent Wednesday evening, most of the 40 high definition TVs at the Manhattan sports bar Tavern on Third were, oddly, not tuned to the NBA game. Instead, the screens streamed grainy video from horse racing stadiums in Louisiana and Connecticut, and the bar patrons watched thoroughbreds with names like "Hot Sixes" and "A Lil Bit O Game" sprint down the tracks.
The shift from basketball to the markedly less popular sport of horse racing was thanks to Derby Jackpot, the startup that had taken over the bar for a party. Derby Jackpot is an online game that translates horse racing into the language and imagery of the social games which have become popular on social networks and smartphones. Think FarmVille or Draw Something, but with...
via The Verge - All Posts http://www.theverge.com/2012/11/30/3702590/derby-jackpot-lets-you-gamble-with-real-money-online
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